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The significant event of 1969 was the introduction of a new model called “The Judge”. The initial plan for “The Judge” was to be a low-cost GTO, stripped of some options to make it competitive with the Plymouth Road Runner. During its development, however, it was decided to make it the ultimate in street performance and image. The resulting package ended up being US $337.02 more expensive than a standard GTO. 

“The Judge” name came from a comedy routine, "Here Comes the Judge", used repeatedly on the Rowan & Martin’s Laugh-In TV show. Advertisements used slogans like "The Judge can be bought" and "All rise for The Judge". “The Judge” upgrade included the 366 hp Ram Air III engine, wider tires, Rally II wheels without trim rings, Hurst shifter (with a unique T-shaped handle), The Judge decals and tri-colored stripes and a rear spoiler. Pontiac claimed that the spoiler had some functional effect at higher speeds, producing a small but measurable down force, but it was of little value at legal speeds except for style. Pontiac produced The Judge in "Carousel Red" for the first 2000 cars, but then offered it in a variety of other colors.

Learn more

(the links below are generally for the '69...

• Body • Color Options
• Data Plate • Drivetrain
• Performance & Price • Production Numbers
• VIN Decoder